"I grew up trying and daring to be different, and everytime I did so, I was never ready for the outcome. People will stare, people will talk...mission accomplished. I always wanted attention, always...but I was always scared of the outcome...until now.
I created LaCour with one mission...to break rules and boudaries set by society through fashion. Why do we laugh at a man in a skirt? Why is a woman in baggy clothes considered not sexy? I want to be a breath of fresh air in fashion. I want people to wear clothes without rules. I want people to feel confident and safe in this environment we call life. Live it well. "
Julius LaCour, Jr. was born in New Orleans, LA in 1985. At a young age, he loved to express his style and dared to be different from everyone else. He started to fall in love with fashion magazines and wanted to dress like the idols and models he saw, but of course he couldnt afford it.
Learning to sew on his own, he started to revamp what he already had and continued his studies at the Illinois Institute of Art-Chicago. During this time, he created his first label JuJu Blase'.
In 2007, Julius was called on by Vassar Magazine.com to be featured as a designer in a spread, he accepted. He stayed with the company to do an internship as a fashion head up until 2008.
When he graduated in 2008, Julius decided it was time for a change, a drastic one. Cutting off his hair to stubble, he changed his former label to JuJu LaCour which later evolved into LaCour in 2009. LaCour was to express individualism and it felt more personal, like he was giving the world a piece of him in each garment. At this time, it was all about love for his self. Also, during this time, JuJu took on another internship with Chicago designer, Agga B., to gain more knowledge of the industry.
Today, Julius is taking still taking Maison de LaCour to the top of the fashion world ever evolving into a lifestyle brand putting couture techniques and finishings into each garment he creates. Truely, his uniqueness and creativity behind the brand is taking him to follow his dreams and giving the fashion world finally something fresh. "If you think couture is a dream, then grab a piece of it. Dreams are meant to be followed."
LaCour Size 6 (Sample)
Price:288
Price:195
Price:280
LaCour Size M (Sample)
Price:78
Price:223
Price:162
Price:270
Price:290
BROKE&BOUGIE Size M (Sample
Price:10
BROKE&BOUGIE Size 6 (Sample)
Price:115
BROKE&BOUGIE Size 4 (Sample)
Price:100
Price:45
Price:55
LaCour Size 4 (Sample)
LaCour Size 2 (Sample)
Price:180
Price:89
Price:140
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Buying Policies and Rules
-Since there is only one of each item, items are sold on a first come, first serve basis
-Your credit card will be charged back if item is bought before you
-There are no refunds or exchanges
-Each item's pricing includes a flat fee shipping charge attatched to that specific item
-Items must be shipped
-Items can not be shipped outside of the US or to PO Boxes
-There is no item holding
Size 30 (Sample)
Price:70
Size 38 (Sample)
Price:65
Size 32 (Sample)
Price:80
Price:95
BROKE&BOUGIE Size M (Sample)
BROKE&BOUGIE Size 38 (Sample)
Price:60
BROKE&BOUGIE Size S (Sample)
Price:28
BROKE&BOUGIE Size 29 (Sample)
Price:30
BROKE&BOUGIE Size 30 (Sample)
Price:50
Price:129
LaCour Size 30 (Sample)
Price:179
LaCour Size S (Sample)
Price:79
Price:52
Price:46
LaCour Size 29 (Sample)
Price:72
Price:56